So we’ve proved online performance marketing is big, but what’s next? 
The headlines attached by the IAB and PwC to the ground-breaking study into Online Performance Marketing say it all: ‘The UK’s “hidden” £814m online economy’.
The report has provided fantastic ammunition for everyone involved in affiliate marketing and lead generation, whether talking from the network perspective, publisher or even client side, to point to the enormous value that OPM delivers…

IT Consort/Harrow, Middlesex, United KingdomMarketing Executive

Job Purpose

Co-ordinating the conversion marketing plan for the digital sportsbook product in order to optimise acquisition spend and increase customer conversion rates throughout the acquisition funnel in the UK. Develop an integrated promotions calendar aligned with other business units and liaise with all relevant internal and external teams to ensure optimal acquisition ROI…

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Want to convert those leads to customers and clients?
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This 20-installment email course and newsletter delivers the techniques and strategies you need to know to become a much smarter marketer online…

Step Ahead Recruitment Ltd/London, Surrey, United KingdomAffiliate Marketing Manager – £30k + £5k targeted bonus

Our client is a lead generation company currently based in the City of London. A small but expanding business who are looking for a new member to join their friendly driven team at the forefront of online leads generation…

I came across a very well done Lead Generation Case Study on Facebook Advertising and thought I’d share some thoughts on the company’s testing savvy:
 
As brief background, the case study involved generating leads for an online Jiu Jitsu Course, and theys started out target a very broad demographic of US males under the age of 50…

Spotlight Recruitment/City, London, United KingdomMy client is at the forefront of email marketing and lead generation and is looking for a driven and results orientated Affiliate Marketing Manager to join their Online Properties and Innovation team. The company is ambitious and they look to employ talented people from all over the world which makes for a diverse and interesting company culture and a buzzing atmosphere is their cool West-End open plan office! You will build a strong relationship with sales, publishers and the product manager to develop media strategies and digital campaigns with a range of high-profile and exciting clients…

Spotlight Recruitment/City, London, United KingdomMy client is at the forefront of email marketing and lead generation and is looking for a driven and results orientated Digital Campaign Manager to join their Online Properties and Innovation team. The company is ambitious and they look to employ talented people from all over the world which makes for a diverse and interesting company culture and a buzzing atmosphere is their cool West-End open plan office! You will build a strong relationship with sales, publishers and the product manager to develop media strategies and digital campaigns with a range of high-profile and exciting clients…